Product

Web · iOS

Closr. The CRM you talk to.

A chat-first CRM for real estate agents. Pipeline, follow-ups, campaigns, deals, listings, and marketing, all reachable from a single conversation.

The problem

Real estate agents don't lack software. They lack time to operate it. The average agent runs a CRM, a dialer, an e-sign tool, an email platform, a website builder, and a spreadsheet of who to call next. Each one knows a slice of the business. None of them know the agent.

So the follow-ups slip. The warm lead from three weeks ago goes cold. The agent's real knowledge, who matters, what was promised, what happens next, lives in their head and their inbox, not in the tools they pay for.

What it does

Brief

A daily brief that tells the agent who to call, what's due, and what changed overnight.

Chat

Every feature reachable from conversation: add a contact, launch a campaign, draft a follow-up, check a deal.

Knowledge

A per-agent knowledge base, so answers and drafts come from the agent's own history, not generic AI.

Deals

Pipeline, comparable-sales pricing, native e-sign, listings sync, a power dialer, and call coaching in one place.

Why we built it this way

Closr is built the way we build client systems: context first. Before it drafts a message or suggests a call, it learns the agent's contacts, conversations, deals, and documents. The chat interface is the visible part. The organized context underneath is what makes it useful.

It replaces a stack of disconnected tools with one system that knows the whole business, which is the same outcome we build toward inside firms.

Want this approach inside your firm?

The same context-first thinking behind Closr is what we build for firms: capturing what your senior people know and turning it into systems your team can run.

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